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Giro, the leader in high performance snow helmets. Giro perfectly merges science and soul to create new ideas to enhance the ride. We come from a unique place — Santa Cruz, California—at the intersection of surf and mountains with the bustling tech world of Silicon Valley visible from our forested hilltops. Our town (much like our brand) attracts people of an independent mindset: outdoors people; iconoclasts who set their own priorities, more inclined to put human values ahead of corporate interests.


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